"Absolutely, completely in love"


Read what MarketingSherpa says about the quarterly e-mail we send to sascom online subscribers:

We are absolutely, completely in love with the ultra-pared-down design of this email newsletter, which boils down a 50-page online magazine into a postcard-sized creative.

The sascom e-mail announcement won gold in MarketingSherpa's Annual Email Awards, for best postcard-style campaign. Congrats to Anne-Lindsay Beall, Diana Witt and Carl Blackwell who recently redesigned the look of that postcard-sized mailing. Next up from that same team is a redesign of the sascom online site, which will make the magazine's content and archives easier to navigate online. Watch for changes to show up there in the next few months.


About Author

Alison Bolen

Editor of Blogs and Social Content

Alison Bolen is an editor at SAS, where she writes and edits content about analytics and emerging topics. Since starting at SAS in 1999, Alison has edited print publications, Web sites, e-newsletters, customer success stories and blogs. She has a bachelor’s degree in magazine journalism from Ohio University and a master’s degree in technical writing from North Carolina State University.

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