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Mike Gilliland
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Product Marketing Manager

Michael Gilliland is a longtime business forecasting practitioner and formerly a Product Marketing Manager for SAS Forecasting. He is on the Board of Directors of the International Institute of Forecasters, and is Associate Editor of their practitioner journal Foresight: The International Journal of Applied Forecasting. Mike is author of The Business Forecasting Deal (Wiley, 2010) and former editor of the free e-book Forecasting with SAS: Special Collection (SAS Press, 2020). He is principal editor of Business Forecasting: Practical Problems and Solutions (Wiley, 2015) and Business Forecasting: The Emerging Role of Artificial Intelligence and Machine Learning (Wiley, 2021). In 2017 Mike received the Institute of Business Forecasting's Lifetime Achievement Award. In 2021 his paper "FVA: A Reality Check on Forecasting Practices" was inducted into the Foresight Hall of Fame. Mike initiated The Business Forecasting Deal blog in 2009 to help expose the seamy underbelly of forecasting practice, and to provide practical solutions to its most vexing problems.

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Text Mining Twitter

Personally, I don’t get Twitter. I have an account (mvgilliland) for anyone interested in not hearing any tweets from me. I follow a few people and have a few followers (including some that aren't porn bots) -- but what is the point? Does anyone really care that I’m out hanging

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SAS pays me to write this blog

On a Monday July 20 segment of consumer advocate Clark Howard’s radio show, Clark discussed the common practice of hidden payments to influential bloggers. Apparently these high-tech shills pocket the payola, and then make favorable postings about particular products or services. According to Clark, there are new rules to prevent

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Just how naive are you?

Aren’t the internets wonderful? Just today I was trying to find the antonym of “naïve” and came across several terrific choices (sophisticated, worldly, well-informed, and intelligent) and one that didn’t make any sense (svelte???). However, upon further review at Merriam-Webster.com, I discovered that in addition to slender, lithe, and sleek

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