“There are known knowns. These are things we know that we know. There are known unknowns.  That is to say, there are things that we know we don't know. But there are also unknown unknowns. There are things we don't know we don't know.” - Donald Rumsfeld Welcome to the

Come along with me on a journey through the Big Data Archipelago. It involves "visiting" a series of islands - an archipelago if you will - that each present a different opportunity to find value in big data. Big data is arguably one of the most overhyped buzzwords in business