![A Facebook view of tomorrow's marketing](https://blogs.sas.com/content/customeranalytics/files/2012/10/FB1Billion.jpg)
By and large, marketers are an optimistic lot. We're often big extroverts with big ideas, laying grand plans and generally having a good time along the way. Our view of the future is usually rosy, with all sorts of reasons to hope for the best and reach for the stars.