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Julie Platt 0
SAS eBooks: Would you like code with that?

Stop at any fast food restaurant in America, and no matter what you order, you’ll likely be asked, “Would you like fries with that?” Fries are the traditional accompaniment to any fast food entrée. More recently, fast food restaurants have begun to broaden their menu and offer healthier choices in

Learn SAS
Shelly Goodin 0
SAS author's tip: scatterplots of ice cream consumption

This week's SAS tip features scatterplots of ice cream data. Geoff Der and Brain Everitt and their book Basic Statistics Using SAS Enterprise Guide offer up many intriguing examples. Besides analyzing ice cream consumption, the authors use heights and resting pulse rates, horse race winners, and brain tumors to illustrate statistical techniques. Emphasizing the practical

Learn SAS
Shelley Sessoms 0
Looking for writers on drug development

It's something that's important to almost every human being: drug development. But it's doubly important for those who work in the pharmaceutical industry: their lives depend on it, but so does their livelihood. SAS Press is looking for books that discuss best practices, guidelines, and examples around SAS Drug Development.

Learn SAS
Shelly Goodin 0
SAS author's tip: displaying integrity constraints

Kirk Lafler and his book PROC SQL: Beyond the Basics Using SAS are the source of this week's tip. PROC SQL was the very first book that I promoted when joining SAS. Kirk was the perfect first SAS Press author to work with and he remains a favorite. And his book continues to appeal to users--whether they're online or at conferences.

Paul Kent 0
How does a VP of big data spend his time?

Some of you might be wondering what I’m planning to spend my time on as the new VP of Big Data at SAS. I think there are three equally important segments: First off I will be talking with customers who are really pushing us hard in the big data space,

Customer Intelligence
John Balla 0
How well do you know today's customer?

Today's second annual SAS Financial Services Executive Summit included a great panel discussion moderated by Lori Bieda from SAS, and featuring Greg Holzwarth, SVP and Managing Director, Customer Information Management at SunTrust Bank, Harvey Koeppel, former CIO and SVP of the Global Consumer Group at Citigroup, and Joseph Grillo, VP of

Customer Intelligence
Jonathan Hornby 0
Conversational marketing

Conversations are dynamic and free flowing.  One idea begets another.  As people interact and knowledge is shared, perspectives can change … and with them, expectations. Charlene Li, founder of Altimeter Group a leading research-based advisory firm with a focus on disruptive technologies, and the author of the New York Times

Leo Sadovy 0
Surfing the disturbance

The future of business is the martial arts CEO, the jujitsu strategist.  Far too many organizations approach business with an American football mentality, complete with scripted plays, huddles and time outs, but the real world isn’t quite so convenient and accommodating.  The real business world is 7x24 with no time outs

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