Author

Mieke De Ketelaere
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Mieke De Ketelaere is Director Customer Intelligence (CI) at SAS. She has over 23 years of Management and Business Development experience for strategic and innovative business solutions (mainly in marketing domain) for every industry sectors and high expertise in the understanding of customer needs in a large scope of strategic domains including Digital Transformation, Big Data, Internet of Things, Business Analytics, Performance Management, Customer Experience, etc.