Does the world need limitless intelligent connectivity?
Intelligence means learning from what has happened and using that to improve future choices.
Author
Federica BalleriniRSS
Marketing Specialist, SAS Italy
Marketing Specialist, SAS Italy
Federica Ballerini is part of the Go-to-Market team and she likes to describe her role as a “tour leader”. She guides customers and contacts through an exciting journey from awareness, decision making and action. Federica is eager to build trust by promoting thought leadership and build confidence in SAS as a partner. She also supports SAS experts by amplifying their voices on social channels. She has two coexisting souls: one is passionate about marketing, technology and innovation, the other one loves literature, arts and travelling.
Implementing the Insurance Distribution Directive: unleashing analytics to enhance customer protection
The EU’s new Insurance Distribution Directive (IDD) comes into force in October this year, and will regulate how insurance products are designed and sold across the EU. The thinking behind the directive is both to provide fairer competition in the market place and to improve the protection available to customers.