Falko Schulz is a Distinguished Software Developer in the SAS Platform Products Research and Development division. He leads the technical direction for Generative AI initiatives within SAS® Visual Analytics, focusing on integrating LLM-powered capabilities into the product to enhance automation, user interaction, and analytical workflows. Falko contributes to the design and development of core features, driving innovation in data visualization and user experience. With over 25 years at SAS, Falko has deep experience delivering analytical solutions across industries. Before joining R&D, he held customer-facing roles where he was responsible for implementing enterprise-grade BI solutions and designing scalable analytics architectures. His global career includes work in Germany, Australia, and the United States.
The study of social networks has gained importance over the years within social and behavioral research on HIV and AIDS. Social network research can show routes of potential viral transfer, and be used to understand the influence of peer norms and practices on the risk behaviors of individuals. This example analyzes the
Introduction Understanding the behavior of your customers is key to improving and maintaining revenue streams. It is a an important part when crafting successful marketing campaigns. With SAS Visual Analytics 7.1 you can analyze, explore and visualize user behavior, click paths and other event-based scenarios. Monitoring the customer journey by visualizing
In this interconnected world, it is more important than ever to understand not just details about your data, but also how its different parts are related to each other. Social networks reveal often surprising details about what people think about your product or services, how they are linked to other
