Caroline Kinlaw is a Senior Associate Communications Specialist at SAS who focuses on internal and external partner communications. A graduate of the SAS Marketing Associate Program, she has experience spanning Internal Communications, Global Flagship Events and Corporate Communications. She enjoys bringing stories to life, building meaningful connections through communications and creating engaging experiences for employees and partners.
As SAS celebrates its 50th anniversary, one question naturally follows: What comes next? Few groups have a better vantage point than the partners who work alongside SAS every day. They help organizations apply analytics and AI across industries, giving them a front row seat to the challenges customers are trying
Conference demos often struggle with the same challenge: showing people what technology can do without asking them to sit through another product presentation. At SAS Innovate 2026, SAS partner Notilyze took a different approach. Rather than leading with a traditional demonstration, Notilyze showcased an interactive soccer game that encouraged attendees
Small and midsize businesses (SMBs) around the world are investing in AI, but most are still early in their AI maturity journey. That’s one of the key takeaways from a new global study commissioned by SAS and IDC. The report, AI for SMBs: Closing the Readiness–Reality Gap, explores how SMBs
