Caroline Kinlaw is an Associate Marketing Specialist on the Internal Communications team at SAS. Prior to joining the Marketing Associate Program, Caroline began her work at SAS as an intern on the Industry Go-To-Market team concentrating on campaign marketing. In her current role, she focuses on creating written and visual content for internal stakeholders.
As SAS celebrates its 50th anniversary, one question naturally follows: What comes next? Few groups have a better vantage point than the partners who work alongside SAS every day. They help organizations apply analytics and AI across industries, giving them a front row seat to the challenges customers are trying
Conference demos often struggle with the same challenge: showing people what technology can do without asking them to sit through another product presentation. At SAS Innovate 2026, SAS partner Notilyze took a different approach. Rather than leading with a traditional demonstration, Notilyze showcased an interactive soccer game that encouraged attendees
Small and midsize businesses (SMBs) around the world are investing in AI, but most are still early in their AI maturity journey. That’s one of the key takeaways from a new global study commissioned by SAS and IDC. The report, AI for SMBs: Closing the Readiness–Reality Gap, explores how SMBs
