Anne Belder has worked at SAS since February 2013, where she specializes in Digital Marketing and Account Based Marketing in the Benelux.
Gemeenten krijgen nogal wat kritiek te verduren. Er is geen twijfel dat sommige beter kunnen, maar vele zijn sterk gericht op het leveren van hoogwaardige diensten voor hun burgers. Echter, deze 'goed nieuws' verhalen komen zelden in de pers - zelfs niet in de lokale kranten in rustige weken. Zoals
Local government gets some bad press. There is no doubt that some could be better, but many are strongly focused on delivering high-quality services for their citizens. However, these "good news" stories seldom make the press – even in local newspapers in slow weeks. Like most public sector organisations around
At most banks, data is stored in separate databases and data warehouses. Customer data is stored in marketing databases, fraud analyses are done on transactional data, and risk data is stored in risk data warehouses. Oftentimes even liquidity, credit, market, and operational risk data is stored separately as well. Bringing
Digital banking is not just a futuristic concept anymore. In fact, some banks are making great progress towards digital banking and social banking, like Citibank, as I described in my previous blog post. But what does this mean for regulatory compliance? Should digital banks have the same regulatory compliance as
Writing my previous post about digital banks got me thinking about the widespread use of analytics. In his book Digital Bank, Chris Skinner states that data should be seen as the most critical asset for digital banks. Actually, this holds true for almost every company nowadays. If you don’t have data of
We often hear from retail bank customers that they aren't satisfied with the revenue captured through digital channels. It was therefore with great interest that I embarked on the mission to understand Chris Skinner’s book Digital Bank. Why we need digital banks The book starts by painting the landscape of
