Amanda Barefoot is the Managing Director of Global Health Care & Life Sciences Industry Strategy at SAS. She works with customers, partners, and industry leaders to help organizations use data and AI to improve outcomes, enhance operational performance, and drive innovation. She collaborates across the global health care ecosystem to shape industry strategy, support customer success, and advance thought leadership on the transformative role of AI and analytics. Before joining SAS, Amanda held leadership roles at UnitedHealthcare and Optum, where she worked with health plans and provider organizations to improve care delivery and overall business performance. Her experience across both payer and provider environments gives her a practical understanding of the challenges facing health care organizations and the opportunities to drive meaningful change. Amanda is passionate about helping organizations harness AI and use their data to solve complex business challenges. She enjoys helping improve patient outcomes every day, enabling customers to create a more connected and sustainable future.
The consumerization of health care is no longer a future-state concept. It is here, and it is reshaping expectations faster than many organizations are prepared to meet. Patients today are not just recipients of care. They are consumers comparing experiences across industries. They expect the same level of personalization, convenience
