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Alison Bolen
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Editor of Blogs and Social Content

Alison Bolen is an editor at SAS, where she writes and edits content about analytics and emerging topics. Since starting at SAS in 1999, Alison has edited print publications, Web sites, e-newsletters, customer success stories and blogs. She has a bachelor’s degree in magazine journalism from Ohio University and a master’s degree in technical writing from North Carolina State University.

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Jim Goodnight on the secrets of big data computing

When SAS CEO Jim Goodnight talks about the development of SAS High-Performance Analytics, he always starts with the customer. After all, it was banking customer UOB in Singapore that first approached Goodnight three years ago about reducing the time it took to calculate risk factors on the bank's full portfolio.

Advanced Analytics
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Data mining, forecasting or optimization?

What's the difference between data mining, forecasting and optimization? When should you use each technique, and how do they interact?  Jeremy TerBush, Vice President of Global Analytics, Wyndham Exchange and Rentals explains that he uses all techniques  together in an overall predictive process. "Data mining is first step in the system,"

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Where are we today with big data analytics?

Bill Hakes, CEO and Co-founder of Link Analytics, is on a mission to get people excited about big data and big data analytics. Speaking to a room full of statisticians, analysts and mathematicians at the Analytics 2012 conference in Vegas, he says, “Our mission should be to get the marketers,

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10+ trends contributing to the big data craze

What does “big data” really mean? If you ask Zubin Dowlaty, he will tell you it’s a metaphor for disruption. “I have never experienced anything like what we are experiencing in the industry right now,” he says. Dowlaty is VP and Head of Innovation & Development at Mu-Sigma Inc. In the past he has

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Looking to learn more about big data? Start here.

Big data. It’s a popular term used to describe the exponential growth, availability and use of information, both structured and unstructured. Of course, the term big data is relative; it applies whenever an organization’s ability to handle, store and analyze data exceeds its current capacity. And the real issue is not

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Optimizing assortments with big data

Macy's Inc. is one of the nation’s largest and most well-known retailers, with a loyal base of customers who shop at its stores and online. The company’s e-commerce division, Macys.com, is relying on big data and high-performance analytics software from SAS to better understand its customers and help increase overall

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What are the benefits of big data in health care?

What is the solution for patient-centric healthcare? Big data, says SAS expert Alice Swearington in the post, Treat patients with big data insights. "Service providers throughout the healthcare continuum that become patient centric first will win the patient," she explains, citing the industry tends toward insurance exchanges and retail insurance

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Q&A: How big data will revolutionize retail

How can big data coupled with high-performance analytics (HPA) help retail companies tailor their offerings in a way that is beneficial to both the company’s bottom line – and the consumer? Eric Williams, recently retired Chief Information Officer at Catalina Marketing, explains in this interview. Alison Bolen: How do you define

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Six benefits that big data can bring to retailers

In the last week, I have interviewed four retail executives about their predictions for big data and high-performance analytics in the retail industry. I hope to publish their thoughts here in the next few weeks, but in the meantime, here are six concrete benefits that big data can bring to retailers, if

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SAS leaders discuss big data

Everyone around SAS seems to be buzzing about big data and high-performance analytics (HPA). As we're preparing for conferences, product launches and customer engagements, it's the main idea on almost everyone's mind. Along with that excitement and buzz, however, it's worthwhile to step back and look at how we got here, and

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Twitter is a big data problem

Back in my day-one post of this "HPA once a day project," I promised a post about Twitter as "big data." I know some of you are already moaning about the noise on Twitter and the "what I ate for breakfast" type of commentary that's prevalent there. So I'm going to

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HPA once a day: day one

I'm not a fan of obscure acronyms in blog post titles, but by the end of this month I'm hoping HPA won't be obscure to anyone who reads this blog. It stands for high-performance analytics, and I'm challenging myself to blog about it once a day for the next month.

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Human ingenuity is still the magic

The tools for analytics are getting more sophisticated as data becomes more voluminous, says Jim Sterne, President of Target Marketing, in the video below. The real magic still comes from human ingenuity, explains Sterne, but it helps to give analysts the tools they need to make that magic happen. Hear

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SAS CEO Jim Goodnight on education reform

SAS CEO Jim Goodnight is passionate about education reform. The fruits of that passion are evident in SAS' philanthropic efforts and in the many public speeches Dr. Goodnight gives on the topic. Earlier this month, we covered his visit to the Kelley School of Business. Last week, he was the

Analytics
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Analytics then and now

Big data problems are not new, says Vijitha Kaduwela, founder and CEO of Kavi Associates, an analytic consulting firm. The first case in point that Vijitha referenced in his talk yesterday at Analytics 2011 is a revenue generation model that he developed for United Airlines when he worked there 15 years ago.

Analytics
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A future with analytic music

Contributed by Thornton May, IT Futurist On June 15, 2011 twenty plus analytic pioneers from twelve different vertical markets convened to explore the current state and future trajectory of enterprise analytics. Each participant in The SAS Power Series event brought with them intellect, energy, curiosity and a challenge. During the