Happy Birthday Shakespeare!

Jenn Sykes
Jenn Sykes|April 19, 2012

Most people my age were obsessed with N*SYNC or the Denver Broncos when we were teenagers. I, however, was really into Shakespeare. Three different editions of Hamlet hold places of honor on my bookshelf. Surrounding them are hardbacks on Shakespeare’s contributions to the vernacular and management style. In high school [...]

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In the Mood: How analyzing Superbowl ads using mood states is more revealing than sentiment alone

Richard Foley|February 8, 2012

Wow what a game! But for people like me, of course, the ads are the real super bowl snacks.  I spent a lot of time thinking about the best way to analyze the super bowl ads. It struck me that most ads are trying to make a statement – to [...]

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Terminology Matters in Text Analytics

Fiona McNeill
Fiona McNeill|December 15, 2010

After recently listening to another text analytics vendor talk about how they describe what they do, I couldn’t hold off on saying this any longer: Words, especially in the field of text – matter. SAS has been offering Text Mining, one aspect of SAS Text Analytics since 2002. However, with [...]

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Text Analytics at the M2010 Data Mining Conference

Kristine Vick
Kristine Vick|August 30, 2010

Are you attending the Data Mining Conference this year? If your plans bring you to Las Vegas this October, you’ll want to know what Terry Woodfield is up to! Terry is teaching his new course, Text Analytics with SAS Text Miner, at the upcoming M2010 Data Mining Conference. Terry has [...]

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SAS Text Analytics takes a bow

Fiona McNeill
Fiona McNeill|August 27, 2010

Like a parent seeing my child on stage at an awards ceremony, I smile when I see SAS software front and center. Four times this year, SAS Text Analytics has received awards. First, based on its text analytics launch, KMWorld named SAS in the “100 Companies that Matter in Knowledge [...]

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The SGF Text Analytics Conversation -- SAS Global Forum and Text Analytics

Richard Foley|April 19, 2010

WOW, just got back from the SAS Users Group meeting, SAS Global Forum 2010. What makes SAS Global Forum (SGF) so special are the people, the networking and the conversations. Because of the conversations I have with customers and the papers that are presented, SGF is very informative, and talking [...]

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The Whats, Whys, and Wherefores of Topic Discovery and Management: Part One

Jim Cox|April 16, 2010

Those of you who have seen the new version of SAS Text Miner know that we are transitioning from a “document clustering” approach towards a “topics in documents” approach. I have received a lot of questions about this, so I thought I would address some of them in a multi-part [...]

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Adam Smith, sentiment and business analytics

Fiona McNeill
Fiona McNeill|April 8, 2010

In thinking about the upcoming inaugural Sentiment Analysis Symposium, I did a bit of exploring. Some of the early notions of sentiment can be attributed to Scottish born Adam Smith (1723-1790), who is often referred to as the first modern economist. One item from his 1759, “Theory of Moral Sentiment” [...]

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On Text Data Quality

Fiona McNeill
Fiona McNeill|November 18, 2009

~ Contributed by Manya Mayes ~ Seth Grimes posted a fantastic article on Text Data Quality yesterday. A must read for anyone in this space. The article points to some of the text quality issues I have mentioned in my last two blogs. Text is in a league of its [...]

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Text Analytics Summit Review

Fiona McNeill
Fiona McNeill|June 3, 2009

~ Contributed by Manya Mayes ~ I am back in my office after a thoroughly enjoyable time at the annual Text Analytics Summit in Boston. I have to admit I was in my element rubbing shoulders with thought leaders, end users, analysts and press. Jim Cox and I arrived Sunday [...]

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