Friday's Innovation Inspiration - Customer perception and networking

Waynette Tubbs
Waynette Tubbs|November 25, 2011

I’ve heard it said that perception is everything, but can you really track and measure customer perception in a way that will allow you to effect change? The answer is yes. tags: customer intelligence, customer loyalty, customer relationship management, Friday’s Innovation Inspiration

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Thanks from NESUG 2011 conference co-chairs

Waynette Tubbs
Waynette Tubbs|October 18, 2011

~Contributed by Paul Gorrell and Warren Stinson, Conference Co-Chairs There were 384 attendees from 23 states and 6 countries gathered at the Holiday Inn By The Bay in Portland, Maine for three days to present, discuss, code, blog and tweet, using both familiar and new ways to share SAS expertise.  There [...]

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Visit your customer loyalty team at the US Regionals

Waynette Tubbs
Waynette Tubbs|October 13, 2011

~Contributed by Melissa Perez, SAS Customer Loyalty~ Making sure our customers have a great experience with SAS is the goal of the US Customer Loyalty team. SAS has a wealth of resources available to our customers and the loyalty team is a dedicated resource to provide support and act as [...]

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Analytics helps credit card issuers reprogram for CARD

Waynette Tubbs
Waynette Tubbs|April 29, 2011

The Credit Card Accountability, Responsibility and Disclosure Act (CARD) of 2009 was triggered by the financial crisis and designed to protect subprime borrowers by forcing lenders to provide more transparency and more reasonable, fairer rates and fees to borrowers. This has proven a costly burden for US lenders as they [...]

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