Waynette Tubbs is a seasoned technology journalist specializing in interviewing and writing about how leaders leverage advanced and emerging analytical technologies to transform their B2B and B2C organizations. In her current role, she works closely with global marketing organizations to generate content about artificial intelligence (AI), generative AI, intelligent automation, cybersecurity, data management, and marketing automation. Waynette has a master’s degree in journalism and mass communications from UNC Chapel Hill.
Imagine a not-so-distant future where quantum computing reshapes our approach to solving some of businesses’ and society’s most pressing issues. This isn’t fantasy. Just as nuclear energy, 3D printing and gene therapy transitioned from science fiction to scientific reality, quantum computing is on the brink of becoming the next transformative
Companies like Amazon, Netflix, Zappos and Pandora have changed what consumers expect from a brand – they want brands to “know” what they want before they ask for it. To provide those kinds of personalized products and services, brands have to collect and analyze huge quantities of customer and industry
If it’s true that everything is bigger in Texas, imagine what “big data” means in the Lone Star State. Stephanie A. Bond Huie knows all about that. As Vice Chancellor, ad interim, for the University of Texas System’s Office of Strategic Initiatives, Huie leads a team of researchers and policy
Credit lending is a fast-paced business that relies on large amounts of customer and transaction data. Premier Bankcard’s primary purpose has been to provide even customers with damaged credit histories an avenue to obtain credit and demonstrate positive financial patterns. To stay competitive, the company uses analytics to predict and
Did you know that there is a new blog devoted to SAS Users Groups? The blog is dedicated to all events that SAS users will attend, including SAS Global Forum, Phuse, SAS Forums, local users groups and regional events. Check it out. During the past couple of months, bloggers have
In mid-October, at BAI Retail Delivery in Chicago, I went to one of the most widely attended sessions of the conference. It was a Q&A style interview of Randi Zuckerberg by Ron Insana, Senior Analyst, CNBC. Zuckerberg is the former Head of Marketing at Facebook and Founder and CEO of R
One of the most widely attended sessions at the BAI Retail Delivery conference was a Q&A hosted by John Colas, Partner at Oliver Wyman. Colas was interviewing David Silberman, the Assistant Director, Deposit and Payment Markets Consumer Financial at the Consumer Financial Protection Bureau (CFPB). As you can imagine, there
You've heard of them - even if you haven't heard them called Generation Einsteiners yet. According to Conny Dorrestijn, Co-Founder of CrossFinance, this generation (most of them just entering high school) is the first since World War II to experience real crisis. This idea may be debated by many who see
I'm in Chicago this week for the 2011 BAI Retail Delivery. It's a retail banking conference where executives meet to discuss best practices and learn about the newest vendor solutions. I've found that many of the best practices discussed can actually be applied across industries; for example, Roger Peverelli (Co-Author of Reinventing Financial
We’ve talked a lot lately about the overwhelming tide of data – velocity, volume and complexity – that organizations are dealing with. SAS wanted to know how organizations are currently managing "big data," what resources would be required in the future and how to plan for those needs. The Economist
