This is the first of two articles looking at how to listen to what your customers are saying and act upon it – that is, how to understand the voice of the customer. Over the last few years, one of the big uses for SAS® Text Analytics has been to
Is cognitive computing an application of text mining? If you have asked this question, you are not alone. In fact, lately I have heard it quite often. So what is cognitive computing, really? A cognitive computing system, as stated by Dr. John E. Kelly III, is one that has the
Hi, there! First of all, let me introduce myself, as this is my first blog. I am Simran Bagga, and three weeks ago I became the Product Manager for Text Analytics at SAS. This role might be new to me, but text analytics is not. For the past 12 years,
