Marketing and the GDPR, Part 2: Examining the consent question
@philsimon provides more thoughts about the opportunity that GDPR provides marketing departments.
Tag: privacy
Marketing and the GDPR, Part 1: Carrots and sticks
@philsimon chimes in on a massive opportunity for organizations that process the data of EU residents.
Data management headaches? We have the cure
If I’m having a tough week, I might feel sorry for myself for a minute or two. But to snap myself out of it, all I have to do is think of the data managers. Those folks have to contend with duplicate records, bad information, data proliferation, accountability, permissions, privacy,