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Jennifer Olson
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Principal Product Marketing Manager, Manufacturing

Jennifer is the Principal Product Marketing Manager for the Manufacturing industry at SAS. Her work focuses on industry content development and management, and she is committed to building a strong relationship between SAS and its customers. With 20 years of marketing experience and over 10 years working in manufacturing, Jennifer has deep expertise in strategy, planning, training, product launches and communication, and she is passionate about weaving these specialties together with sustainability. Jennifer has a BA in Journalism and Mass Communication and an MBA, both from the University of North Carolina at Chapel Hill.

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3 ways AI and advanced analytics help manage the energy crisis in manufacturing

The need to use less energy is becoming critical to manufacturers worldwide. The transition to a clean energy economy drives new developments in the energy sector. Manufacturers must find ways to reduce energy use to stave off growing internal production costs and remain competitive. Let’s discuss why the global energy