When I first read the title of the post, "Fantasy Business Blog Vision," I thought maybe the author had a vision for a fantasy blog league. You know, instead of a fantasy baseball league. Stats would be culled from Digg, Technorati, The Truth Laid Bear and other sites, and the "manager" of the winning team would win a guest post from their MVB (most valuable blogger).

Who would be on your fantasy team? Maybe Dooce, Scott Adams, Robert Scoble, Ann Althouse and a few up-and-coming tech or mommy bloggers? I can just imagine the obsessive tracking and trading. If you think you're hooked on Site Meter now, how manic would you be if you were tracking blog stats for a whole team of bloggers?

But that's not what Sterling Hagler is talking about. Instead, he's describing his fantasy for a league of corporate bloggers who get hired to "embed" themselves within an organization and report on what they find. This is an exciting alternative to the type of toe-the-company-line blogging that you (admittedly) see here and on other corporate blogs.

The idea is in line with the See-through CEO movement that you may have seen covered in Wired. But instead of hearing directly from a CEO, you hear from the insider who's talking to the CEO and other employees within the company.

After reading Hagler's post, I started thinking about what that would look like in my case. What could I tell you if I had free reign to attend any meeting on the corporate calendar and interview any employee at SAS? For that matter, what would you want to hear? Would you learn about exciting new products and long-term revenue projections? Or would you hear about hot fixes and technical reporting schedules? If you were an embedded journalist at SAS, who would you want to talk to and what would you want to know?