Industrial engineer from Catalonian Politecnical University UPC and MBA from IESE. With more than 20 years experience in international companies in EMEA in the Retail and CPG. I'm passionate about working closely with customers and executives in solving complex business problems, leveraging customer insights out of Big Data, advanced analytics and AI to provide and increased accuracy in strategic and operational recommendations and decisions. Large experience in developing and implementing projects in international companies from retail and CPG. Currently leading the business development for Retail and CPG industry in South EMEA region.
Actualmente los datos de la gran distribución no forman parte de la cuenta de resultados, pero es el activo que deberían monetizar con mayor urgencia. Gracias a este análisis avanzado se puede mejorar el margen de la compañía y aumentar la eficiencia de diferentes procesos. En este artículo vamos a
The waves of disruption just keep coming. Retailers have learned to make rapid pivots to catch and surf the big ones – but how are they doing with AI? NRF this year explored what it means to ride the AI wave in retail. We invited experts from Microsoft, Sitoo and
The retail sector has been in a state of change for many years now. Retailers have long been discussing the shift to online – or rather the correct balance between online and "bricks and mortar" – and how to cater to customers’ desire to use multiple channels for different parts
Few of us expected to experience problems with retailers during the lockdown. Most people have, after all, been happily buying online for years. Why would anything change just because some physical shops closed for a while, or some people could not go out? However, the challenges went a bit deeper
