How do you achieve innovation at scale in a traditional company?

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"We do see that it is primarily our younger colleagues
who come to us and they are bursting with ideas." – Line Lyst

"What they all have is the understanding and the skills
to not only monitor but also make actionable insights." – Line Lyst

 

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About Author

Per Hyldborg

Director Global Marketing, Head of Messaging & Content

Per serves at the messaging & content coalface for SAS globally. He is comfortable across the spectrum of expertise, from steering C-suite leaders on messaging strategy to mentoring new hires on the art of storytelling. Per’s writing reflects his ability to keep an open mind to new ideas while being faithful to underlying objectives

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