Why is the Internet of Things going to change the way we do business?


On a recent trip I bumped into some old colleagues from a previous company, and we began to discuss what we were working on and spoke of how quickly – in only a few years – innovation and technology have come on. And this is because innovation waits for no man nor beast. “Adapt or get left behind” – and no one wants that, right?

So why are businesses talking so much about IoT? Well, in simple terms it supports the process of getting information more quickly, it embraces different technologies to collaborate, and the purpose is to deliver more value than the previous process before it. Sounds exciting, right? But why are people and businesses still confused about what IoT can do for them? In my opinion, many technology businesses believe they can do everything, and the reality is that they can’t! IoT is about an ecosystem, teamwork and capable systems.

How to shift the balance of preparing and solving?

Let’s go back to why we innovate. Humans have a built-in instinct to survive that leads to innovation to evolve. This is the same in business, as organisations want to innovate to evolve to solve business challenges quicker and faster than the competition to survive and grow. As the amount of information we generate and have to digest to get to the right business outcome has become larger and larger, most business spend more time capturing information, trying to understand it, and preparing to solve a problem rather than actually solving the problem.

Hidden Insights: Why is the Internet of Things going to change the way we do business?So how do we shift the needle into a better balance of spending more time solving problems and less time preparing? In the first instance, it would help to know what data you have and how to get the most value from it – but don’t forget, data without analytics provides no value at all. Secondly, you need to get the right information to the right people quickly. Collaboration of multidisciplinary teams is growing, with data scientists integrating into operational teams that consistently deliver more value back to organisations than those that don’t have this configuration. Finally, provide an environment that can respond to change quickly, allowing the insights and updates to be deployed to operations as quickly as possible across the entire business.

Where does analytics play a part in the process?

Well, as you would expect from someone who works for the leading advanced analytics business in the world … it affects all aspects. 😊 Starting with the data: Many organisations are charging into buying technology and sensors to capture more data in conjunction with leveraging cloud. While this is a good start, due to the more data you have the more analytics you can apply, many businesses are not aware of the full cost of generating, moving, storing, securing and reporting on this data.

Hidden Insights: Why is the Internet of Things going to change the way we do business?As this becomes more of a concern, the need to decide on what data your business really needs becomes very important. The advanced technologies from SAS innovations can help here, whether your data is at the edge, in motion or at rest. SAS supports industry-leading capabilities while reducing data transport and storage costs. This also highlights areas where machine learning and artificial intelligence (AI) can be applied to not only filter out “white noise,” but make informed decisions for better business outcomes far quicker than traditional processes and methods.

Create and sustain true value from diverse IoT data and initiatives with AI and analytics. Download the AIoT White Paper.

Secondly, collaboration is one of the greatest keys to business success around the teams you form for the best outcomes. This has been a working principal for SAS for many years, with all the industry solutions leveraging a collaborative workbench to feed into what we refer to as the “analytics life cycle.” As with all aspects of analytics, this life cycle is an iterative process that provides a solid platform for consuming pervasive data to continually review, score and prioritise insight to collaborative teams to test and validate hypotheses quickly and collectively get the best decision.

This leads to the last point around the value of IoT initiatives. The large volumes of data generated from the IoT can be harnessed by AI, which can learn patterns in the data to automate tasks for a variety of business benefits in many areas, including predictive maintenance; increased yield and production quality; optimised supply chains; better customer engagement; new revenue; and better service models. All driven by the ability to leverage an ecosystem that supports speed, agility, collaboration and better business outcomes.

Hidden Insights: Why is the Internet of Things going to change the way we do business?

Who has the silver bullet?

The simple answer is no one. SAS believes that the company with the best ecosystem will win, and IoT ecosystems are deliberate combinations of technologies and companies structured to generate valuable outcomes in support of customers.




About Author

Tim Clark

IoT Commercial Analytics Lead – Global Practice

Tim joined SAS UK & Ireland in the middle of 2015 as an Industry Solution Specialist for the commercial team covering retail and manufacturing. Having worked with the solution software business since 2002 he brings with him wealth of experience. Prior to joining the company, Tim worked at IBM as an Industry Solution Specialist focused on the B2B and manufacturing markets for eCommerce, order management and supply chain optimisation. Over the years Tim has worked in many different markets for previous employers like Micros Systems and Torex but started his professional career at Rolls Royce aerospace (civil) as a Mechanical Design Engineer. This really was ‘rocket science’.

1 Comment

  1. Indeed very informative post. From the recent developments, we can say that the future of almost all industries lies in the adaptation & further development of IoT. Data-driven analytics are the major key point to look for business growth.

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