Grow among peers at CI Customer Connection


Each fall, SAS Customer Intellience (CI) customers gather at SAS global headquarters for the SAS CI Customer Connection. It's a great opportunity you to interact with your peers in other companies and to gain firsthand knowledge on how to make the most of your CI investment in three important ways:

  1. Much of the event is planned to give you many opportunities to share knowledge, network among each other and to participate in hands-on learning modules.
  2. During the event, it is all about CI. Take time to meet directly with experts from CI product management and R&D while on campus. The schedule is laid out to allow you to explore the possibilities of your current deployment, or take in-depth looks at new features in the works.
  3. We include industry analysts and thought leaders who can engage you in exploring concepts and strategies that will broaden your horizons well into the future.

Preparation for the event is already well under way, and we've already confirmed participation by Kim Collins, research VP at Gartner, and Christine Moorman of Duke University and Executive Director of the CMO Survey.

At this year's event, we'll add emphasis on exploring management of the customer experience. If you have a success story or best practice, there are still opportunities to present to the group if you'd be interested in speaking.

This year's event takes place during Sept. 17 - 18, 2013. Stand by for details soon about how to learn more and register for this tremendous opportunity.


About Author

John Balla

Principal Marketing Strategist

Hi, I'm John Balla - a Digital Marketing Principal here at SAS focused on Content Strategy. I co-founded the SAS Customer Intelligence blog and served as Editor for five years. I like to find and share content and experiences that open doors, answer questions and maybe even challenge assumptions so better questions can be asked. Outside of work I stay busy with my wife and I keeping up with my 2 awesome college-age kids, volunteering for the Boy Scouts, keeping my garden green, striving for green living, expressing myself with puns, and making my own café con leche every morning. I’ve lived and worked on 3 contents and can communicate fluently in Spanish, Portuguese, Hungarian and passable English. Prior to SAS, my experience in marketing ranges from Fortune 100 companies to co-founding two start ups. I studied economics at the University of Illinois at Urbana-Champaign and got an MBA from Georgetown. Follow me on Twitter. Connect with me on LinkedIn.

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