Author

Waynette Tubbs
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Editor, Marketing Editorial

Waynette Tubbs is a seasoned technology journalist specializing in interviewing and writing about how leaders leverage advanced and emerging analytical technologies to transform their B2B and B2C organizations. In her current role, she works closely with global marketing organizations to generate content about artificial intelligence (AI), generative AI, intelligent automation, cybersecurity, data management, and marketing automation. Waynette has a master’s degree in journalism and mass communications from UNC Chapel Hill.

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Romancing Your Data: The Getting-to-Know-You Phase

~Contributed by Varsha Chawla, SAS~ What could a business analyst possibly like better than understanding the data in a database? Try understanding the metadata (data about data) and knowing how to access this in an ORACLE database. According to Carole Jesse, Senior SAS Analyst at Prime Therapeutics, databases have their

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23 is not just a speed limit at SAS

~Contributed by Elizabeth Ceranowski~ If you have ever visited SAS headquarters or if you work in Cary, you know that the speed limit on campus is 23 mph. This week the number 23 has taken on a new meaning. There are 23 papers being presented by students at SAS Global

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