Examining the relationship between MDM and customer intelligence
.@philsimon on whether organizations need MDM to gather valuable insights about their customers.
Author
Phil SimonRSS
Author, Speaker, and Professor
Author, Speaker, and Professor
Phil Simon is a keynote speaker and recognized technology expert. He is the award-winning author of eight management books, most recently Analytics: The Agile Way. His ninth will be Slack For Dummies (April, 2020, Wiley) He consults organizations on matters related to strategy, data, analytics, and technology. His contributions have appeared in The Harvard Business Review, CNN, Wired, The New York Times, and many other sites. He teaches information systems and analytics at Arizona State University's W. P. Carey School of Business.
The next wave of MDM: Integrating structured and unstructured data
.@philsimon on what's next for MDM applications.
Does MDM need to be part of your data strategy?
.@philsimon on the role of MDM. TLDR: It depends.