The Special Olympics is part of the inclusion movement for people with intellectual disabilities. The organisation provides year-round sports training and competitions for adults and children with intellectual disabilities. In March 2019 the Special Olympics World Games will be held in Abu Dhabi, United Arab Emirates. SAS is an official
We’ve all heard the old saw, “If you torture data long enough, eventually it will confess to something.” But when it comes to spurring real change, how about ditching the dungeon-master act and thinking like a venture capitalist instead? Wouldn’t that pay bigger dividends? That was the tip from Ravi
On Thanksgiving, I took a few moments out of my day to use the real-time Twitter search capabilities of SAS Social Media Analytics, and the search term #thankful. I didn’t do this because it’s almost year-end review time and I can say I worked on a holiday. Not entirely, anyway.
While you might not think that businesses outside the trendy, youth-focused fashion and music markets would have much to learn from the practice of “coolhunting”, there are some key product life cycle principles common to both. Coolhunting is market research aimed at discovering, in their infancy, new trends in youth markets, catching
Once I was chairing a conference where the speaker was explaining the business model for the licensing of the Peanuts cartoon characters - Charlie Brown, Snoopy and the gang - and how all that works when it comes to the balloons for the Macy’s Thanksgiving Day Parade (in case you are wondering,
If, like me, you have children who are old enough to vote, you may have noticed what I have noticed. They’re different. They seem permanently connected to their friends via social media, rarely watch the news or read a paper, and they have many transient interests that seem to follow
Back in my day-one post of this "HPA once a day project," I promised a post about Twitter as "big data." I know some of you are already moaning about the noise on Twitter and the "what I ate for breakfast" type of commentary that's prevalent there. So I'm going to
Modern manufacturing has come a long way in employing rigorous quality initiatives, but when a defective toy, electronic – or even a baby diaper – does slip past the quality initiatives, the current customer sentiment climate can make the situation go from bad to worse very quickly. It isn’t easy
If I say, social media analytics, and you say, What's that? I have some good links for you. First, you'll want to read this interview with Katie Paine, where she explains, among other things, the difference between social monitoring ,social measurement and social analytics. "Social analytics is where measurement and
Harvard Business Review Analytic Services have recently published an interesting report – The New Conversation: Taking Social Media from Talk to Action. Get it free here. Of the 2,100 organizations surveyed 75% said they didn’t know where their most valuable customers were talking about them. Two thirds of them are
