"Demand planning is a team sport," says Davis Wu, Global Lead of Demand Planning and Analytics at Nestlé S.A. The team at Nestlé includes demand planners, demand analysts and data scientists, who all work together to ensure that Nestlé products remain in stock. Many demand analysts can be seen as
Consumers are pulling back and shifting their purchases in the wake of inflationary pressures caused by high prices for fuel, freight costs, consumer goods and nonessential products. Demand is shifting faster than many retailers and consumer goods companies anticipated. Inflation continues to rise forcing consumer spending to shift once again
Depending on who you talk to, you'll get varying definitions and opinions regarding demand sensing. Anything from sensing short-range replenishment based on sales orders, to the manual blending of point-of-sales (POS) data and shipments. But a key component for retailers and CPG companies is accurately forecasting short-term consumer demand to
Depending on who you speak with you will get varying definitions and opinions regarding demand sensing and shaping from sensing short-range replenishment based on sales orders to manual blending of point-of-sales (POS) data and shipments. Most companies think that they are sensing demand when in fact they are
"Tap into all your demand signals. Organize. Visualize. Analyze. Predict. Orchestrate. Optimize." The availability and collection of data are compelling companies to invest in demand signal management solutions to take advantage of the vast amount of information to support their planning processes. However, many have not gotten the return on
Inventory is a result of decisions. Inventory is not the problem... the problem is the decisions. I recently had an interesting conversation with the VP, Supply Chain at a leading global manufacturer. He is not happy with the results from the inventory optimization he is using. He was told inventory optimization
Over the course of my career as industrial engineer turned supply chain planning advocate I've had the opportunity to work hands-on with many manufacturing and supply chain planning solutions. This has included solutions offered commercially by the usual suspects of ERP and post-SCM consolidation supply chain solution providers. Most of these
While discussing ways and means to improve Sales and Operations Planning (S&OP) and forecasting, many a time business executives ask “What can we do with social media?" This was definitely NOT a usual topic in S&OP forum just a few years back! Most of the time, I push back the
What is your primary goal as a supply chain professional? It’s not about demand sensing, demand shaping or even supply planning and demand planning. At the end of the day, it’s about profit optimization. Albeit important, demand sensing and shaping are only a piece of the equation and if isolated, decisions
