I was recently told that an organization had tried to implement AI for forecasting in supply chain but had failed due to poor data. This got me thinking about exactly what the impacts of poor data would be. And whether the approaches I had applied elsewhere could help. It's probably
The past 20 months of disruptions caused by COVID-19 have been a wake-up call for retailers and consumer goods companies. Unpredictable market trends have caused havoc with categories, brands and products making it harder to predict supply requirements. All of these changes have given rise to the need for consumption
Demand management concepts are now over 30 years old. The first use of the term "demand management" surfaced in the commercial sector in the late 1980s and early 1990s. Before that, the focus was on a more siloed approach to demand forecasting and planning that was manual and used simple
