![competitive swimmers](https://blogs.sas.com/content/sascom/files/2016/06/swimming-659903_960_720-600x600.jpg)
Taking customer experience to heart
When I joined SAS nearly 32 years ago, I didn’t set out to be its first Chief Customer Officer (CCO). I made it here by setting small goals for myself over the years, sharing those goals and attaining them step by step. It’s been a lot like training for a