![At SAS Global Forum, Content is King](https://blogs.sas.com/content/sgf/files/2017/01/SASevents-2.png)
I will begin with a short story. Like many employers, McDougall Scientific, my employer, requires its employees to review, with their co-workers and managers, what they learned at a conference or course. They are also asked to suggest applications of their learnings so that McDougall might realize value from the