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Shelly Goodin
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Social Media Specialist, SAS Publications

Shelly Goodin is SAS Publications' social media marketer and the editor of "SAS Publishing News". She’s worked in the publishing industry for over thirteen years, including seven years at SAS, and enjoys creating opportunities for fans of SAS and JMP software to get to know SAS Publications' many offerings and authors.

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An unforgettable customer interaction

Bad customer service experiences burn into our brains, creating permanent recall. And although we rightfully expect good customer service across the board, truly exceptional customer care is also unforgettable. This month, I featured an interview with SAS Publishing sales representative Sharon Brandon in the new issue of SAS Publishing News.

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How do you choose a book?

I recently asked our SAS Publishing Facebook fans a similar question. And today I’m curious enough to broaden the scope of this book buying investigation. I polled 17 willing SAS Publishing colleagues in this non-random poll and gave them an hour to share how they choose books.  Admittedly, I only provided

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Our 9 bestselling books in November

Last month’s bestseller list is an eclectic blend of new, tried and true, and titles related to what you do. (think industry). SAS Press books do cover a wide variety of topics. But these top 9 in November are a particularly striking example of that. November was a strong month for us. And we publish

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SAS author’s tip: SQL pass-through

Consultant Frederick Pratter continues his winning streak with this third edition of Web Development with SAS by Example. Web programmers of all levels will appreciate Frederick's many real-world examples and clean delivery. Speaking of delivery, I'd encourage those of you who attend SAS Global Forum and regional user group conferences to seek out Frederick if

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What's your weight-in books?

Are you a book glutton, stick figure, or something in between? Does your consumption of books outweigh other interests, such as sleeping? Or are you a minimalistic reader? I’ve always tended toward reading gluttony. For me, it all started in elementary school. A classmate read 100 books before 3rd grade

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SAS author’s tip: using the NOSTAT option in charts

Sandra Schlotzhauer's book Elementary Statistics Using SAS has been described by SAS Press as "bridging the gap between statistics texts and SAS documentation." It's packed with a wealth of useful and easy-to-follow information. In opening up the book to select this week's tip, it was difficult deciding on just one excerpt. After looking

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My mother-in-law goes digital

My mother-in-law threw down the gauntlet today and created her first email account.  While it’s the longest email address I’ve ever seen, she’s taken a giant step into our digital world. And while she’s a very hip and independent 60-something woman, I am still sort of reeling from her change

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SAS author's tip: generating a dagger

This week's featured tip is from master SAS user Art Carpenter and his classic book Carpenter's Complete Guide to the SAS REPORT Procedure. In his review for the book, Rick Mitchell-senior systems analyst at Westat-said "I am green with envy for the newest generation of SAS programmers because I wish that I had had this book in

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What’s behind our orange covers

It’s bold, autumnal, and adorns team uniforms, frozen desserts, and hair. Wherever orange is used, it makes a statement.  With changing leaves and Halloween approaching, it’s appropriate to call attention to fall colors and covers. For this post, I rounded up all of the orange SAS book titles that I

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SAS author’s tip: using the Options window in SAS Enterprise Guide

Super authors Susan Slaughter and Lora Delwiche and their bestselling Little SAS Book series have empowered the user community for years. This dynamic duo has uncannily anticipated what SAS users need to know. And they've produced thoughtful and accessible books with remarkable speed. One of their most recent books The Little SAS Book for Enterprise Guide 4.2 provides

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A career in 30 seconds or less

Tonight I get to temporarily return to (sort of) being in my 20s. I’ve been invited to attend my alma mater the University of North Carolina at Chapel Hill’s Ad/PR Networking Night, along with several other professionals in the area. We’ll each have 30 seconds to share a little about our

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SAS author's tip: macro functions %EVAL and %SYSEVALF

One of of my favorite reviewer quotes about Michele Burlew's book SAS Macro Programming Made Easy, Second Edition is" [ It ] helps eliminate the 'fear factor' often associated with using macros, while offering valuable insight to programmers with a broad range of experience." --Suson vonLehmden, RTI International I've worked with Michele Burlew

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SAS student ambassador and one of her favorite books

In honor of last night’s 63rd Primetime Emmy Awards, I thought it would be fun to unveil a recent SAS Publishing video featuring SAS user and student ambassador Isabel Perry.  I had the good fortune of being introduced to Isabel at SAS Global Forum 2011, thanks to colleague and master of connections Elizabeth Ceranowski, after

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SAS author's tip: views in PROC SQL

This week's SAS author's tip is perfect for SAS programmers using PROC SQL. Author Howard Schreier is a member of the SAS-L Hall of Fame, an independent consultant and trainer, and has been using SAS since 1981. His book PROC SQL by Example: Using SQL within SAS is also an

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SAS author's tip: write positively

Do you need help communicating more effectively with an international audience? Whether you blog, edit newsletters or technical material, tweet, or send internal notes to global colleagues, this week's SAS author's tip is likely to be of great assistance. SAS Press author John Kohl is an amazing linguistic engineer, technical writer, and  technical editor

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SAS author's tip: useful PROC CORR options

 This week's SAS author's tip comes from a large green book that many of you are familiar with: A Step-by-Step Approach to Using SAS for Univariate & Multivariate Statistics, Second Edition by Norm O'Rourke, Larry Hatcher, and Edward J. Stepanski. Despite its massive size, this isn't an intimidating text. The authors ease you

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No tutus just Twitter

This morning I’m having flashbacks about tutus and ballet recitals, high school musicals, local pre-dawn television interviews, and live SAS Press webinars. However, this time the butterflies have mostly migrated, there are no fun costumes, and I’m going to be seated behind my desk. And, most importantly, I’m feeling confident

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FREE eBook promotion for What's New in SAS 9.3

contributed by SAS Publishing's Shelly Goodin There's been a lot of excitement, inside and outside of SAS, about the recent release of SAS 9.3. And there is a wealth of useful information to keep you informed about the latest offerings. For instance, you can learn more about SAS 9.3 by

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SAS Press all-star author recruiter

A couple of weeks ago, SAS Press acquisitions editor Shelley Sessoms gamely agreed to participate in SAS Publishing's first ever "live" Facebook discussion. Shelley is an all-star author recruiter with an average RBI (real book interest) of acquiring 40 book proposals a year. Many SAS and JMP users, as well

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