Author

Renee Nocker
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For SAS, Renee helps the sales and marketing divisions deliver valuable analytics and BI strategies and solutions to IT leaders. Prior to this position, Renée worked in the IT field for more than two decades, where she focused on business analytics, data management and business intelligence. She has played key roles in change management relating to business analytics and overall IT strategy in the consumer product, manufacturing, insurance and telecommunications industries.

Analytics
Renee Nocker 0
You snooze, you lose.....

This was probably my favorite of the myth-busters webcasts I have been spewing about, and now I definitely want to meet James Dallas so we can discuss and nod emphatically at each other’s insights on this topic! The “You can’t have analytics without IT” myth is the fourth myth covered

Advanced Analytics | Analytics
Renee Nocker 0
What is a better decision worth?

The word “analytics” is widely misused and misunderstood.  While SAS arguably invented the advanced analytics and predictive analytics categories more than 38 years ago, other software vendors have used the term to describe things like reporting, monitoring, and tracking what happened.  The value of these more simple capabilities are easily