Author

Mike Gilliland
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Product Marketing Manager

Michael Gilliland is a longtime business forecasting practitioner and formerly a Product Marketing Manager for SAS Forecasting. He is on the Board of Directors of the International Institute of Forecasters, and is Associate Editor of their practitioner journal Foresight: The International Journal of Applied Forecasting. Mike is author of The Business Forecasting Deal (Wiley, 2010) and former editor of the free e-book Forecasting with SAS: Special Collection (SAS Press, 2020). He is principal editor of Business Forecasting: Practical Problems and Solutions (Wiley, 2015) and Business Forecasting: The Emerging Role of Artificial Intelligence and Machine Learning (Wiley, 2021). In 2017 Mike received the Institute of Business Forecasting's Lifetime Achievement Award. In 2021 his paper "FVA: A Reality Check on Forecasting Practices" was inducted into the Foresight Hall of Fame. Mike initiated The Business Forecasting Deal blog in 2009 to help expose the seamy underbelly of forecasting practice, and to provide practical solutions to its most vexing problems.

Mike Gilliland 0
The objectives of forecasting: narrow and broad

Free The BFD The BFD has been on a short hiatus, fending off potential litigation with the organizing committee of a quadrennial international sporting event that isn't the World Cup. Per the advice of SAS Legal, I've had to make a few changes to the May 30 post, now entitled "Forecasting

Mike Gilliland 0
The perils of forecasting benchmarks

Benchmarks of forecasting performance are available from several sources, including professional organizations and journals, academic research, and private consulting/benchmarking organizations. But there are several reasons why industry forecasting benchmarks should not be used for setting your own forecasting performance objectives. 1) Can you trust the data? Are the numbers based

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