Author

Lindsay Marshall
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Principal Product Marketing Manager

Lindsay is a senior professional with more than 20 years of experience in B2B technical marketing. She currently leads marketing across the SAS® Viya® and SAS Managed Services portfolios. In her role, Lindsay focuses on the market strategy for solutions that help clients optimize their use of Viya and the hosted cloud services provided by SAS. Her expertise spans cloud platforms, data and AI solutions, go-to-market product strategy and messaging, content and portfolio readiness.

Analytics | Cloud
Lindsay Marshall 0
4 ways software as a service is driving intelligent business decisions

Cloud technologies enable greater access to analytics. The shift to providing less complicated usability empowers decision-makers and offers a competitive advantage previously unattainable. Companies of all sizes and sectors embrace cloud technologies to address data and information challenges. IT departments are short-staffed and expected to support a large and varied

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English
Retail
Advanced Analytics | Analytics | Data Visualization | Machine Learning
Lindsay Marshall 0
SAS Viya Visual Data Science Decisioning free trial: The ultimate analytics experience

With the SAS Visual Data Science Decisioning (VDSD) trial, you get the ultimate analytics experience with free access to all SAS Viya analytic capabilities for 14 days. ​SAS Visual Data Science Decisioning provides the ultimate experience covering the entire analytics lifecycle – from managing data, developing models, and deploying models to take decisions.

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English
Analytics
Lindsay Marshall 0
How we’re reimagining data access on the cloud

You look to the cloud for several reasons – to meet your cloud-first strategy, for scalability or to adapt quickly to changing business demands. Maybe all three.   Perhaps you need offerings to be available in various regions, or to reduce application response time and improve latency problems. Perhaps regulatory and compliance constraints are limiting (or mandating) the physical locations where your data can be stored and transmitted. This is why having a global data footprint is

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English
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