John CampbellSenior Unreal Engine Developer, SAS Game Analytics
John Campbell is a senior software engineer at SAS, specializing in Unreal Engine development for synthetic data generation and real-time simulation. He builds high-fidelity virtual environments and automated data pipelines to support the training and validation of machine learning models. With extensive experience in C++, Unreal Engine systems architecture, and performance optimization, John focuses on scalable solutions for large-scale synthetic data production. With over a decade of experience in interactive software, John has contributed to the development of training applications for aerospace, defense, and energy clients, as well as commercial simulation projects. John holds a Bachelor of Fine Arts in Game Art and Design from The Art Institute of Austin, where he graduated with honors.