Author

Di Lee
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Senior Industry Consultant

As a Senior Industry Consultant in the Retail and CPG Practice at SAS, Di brings extensive experience and thought leadership in helping organizations realize value through the use and application of analytic tools and solutions. From fashion and basic apparel retailers to mass merchandisers and grocers, Di brings nearly 20 years of retail focused consulting experience in the areas of merchandise and assortment planning, forecasting, price optimization, visualization and space management along with a broad array of retail analytic tools and techniques from visualization to optimization. Over the years, Di has managed implementations, designed business processes, implemented solutions and provided education services across various solutions and capabilities.

Di Lee 0
Are you getting your fair share of my wallet?

Every grocery store must be laser focused on those things that maintain a competitive edge in this saturated market. In Bedford, NH, with a population around 21,000, there are six grocery stores and two mass merchants who sell groceries. If Bedford is like the national average, these food retailers are