Here are my 14 actions that our analytic hospitality executives should put on their “to do list” in 2014. Five are higher-level – helping you to build that strategic analytic culture we’ve been talking about. The remaining nine are more tactical – but they will help you stay on top [...]
About this blogWe’re hospitality industry specialists at SAS, the world’s leader in business intelligence and analytical software. We’ve partnered with The Center for Hospitality Research at Cornell University to find solutions to hospitality industry challenges. In this blog we will leverage the existing knowledge of the faculty, existing research and the experience of industry peers to answer the questions that hospitality executives face every day. Questions regarding topics such as revenue management and price optimization, social media analysis, sustainability, patron/guest lifetime value optimization, labor planning and marketing automation and optimization.
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