SAS using SAS® a winning combination!

A little over 2 years ago, I wrote a post about our vision for turning big data into a strategic asset.  The outcome of this vision was the development of a Global Marketing System that provides marketers with complete views of customer behavior and advanced marketing analytics so we can […]

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Running SAS PROCs on your Facebook friends

Prolific blogger and author of SAS for Dummies Chris Hemedinger knows maybe a little too much about his Facebook friends. Presenting his paper titled “Social Networking and SAS: Running PROCs on your Facebook Friends,” Chris shared basic techniques to analyze your friends using SAS and how to harvest your own […]

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Blogging tips coming your way

Hi, I'm Alison. I've been blogging at the sascom voices blog for the past few years and recently moved into a new role as editor of blogs and social content for SAS. Right now, I'm focusing a lot of my time on developing our blogging program and coaching SAS employees […]

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SAS Global Forum Executive Conference: Marketing Success in a World of Empowered Consumers

Panelists (left to right):   Deb Orton, SAS, Moderator Brad Fiery, Vice President, Database Marketing and Analytics, The Lacek Group Heather Valteris, Vice President Database Marketing Center of Excellence, GE Capital – Retail Customer Finance Theresa Kushner, Director, Integrated Customer Intelligence, Cisco Systems Jim Foreman, Director of Circulation and Analytics, […]

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Customer Intelligence and SAS Social Media Analytics at SAS Global Forum

To those who joined us in Seattle this week for SAS Global Forum or SGF Executive Conference, thank you! We had a wonderful time meeting you all during the few exciting and exhausting days we had together. And to those who missed being with us in person, we hope you […]

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SAS Global Forum: SAS Social Media Analytics launch

Pamela Meek, Anne Milley, Mark Chaves and Katie Paine My SAS world and my social media world collided today at SAS Global Forum in Seattle. We launched SAS Social Media Analytics, a product designed for, well, people like me who are trying to monitor and measure the value of social […]

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A big week for social media at SAS

I’m leaving tomorrow morning for SAS Global Forum, our annual user conference, held this year in Seattle. Last year was my first Global Forum. More than three thousand people came to learn more about SAS and to hang out with other like-minded souls. It’s quite an experience. I’ve heard it […]

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SAS Global Forum showcases the value of social media for events

I've been back from our annual user conference, SAS Global Forum, for three weeks but I'm still amazed at what I saw. Even in this economy more than 3,300 dedicated SAS users came together to learn from each other. It was my first time attending the event, and one of […]

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