About this blog
Welcome to Customer Analytics, a blog for anyone who is looking for ways to improve the business of marketing and communicating with customers.
We strive to prompt new thinking in the way you tackle customer-related business issues. And we hope to inspire the use of analytics for everything from multi-level marketing to social media campaigns. Follow us here and on Twitter at @SAS_CI, or check out the Twitter hashtag #sasci.
I’m John Balla, Editor of the Customer Analytics blog and Senior Marketing Specialist in Customer Intelligence. Read more about me here.Tags
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Felicia Ramsey
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I’m a field marketer for SAS covering the banking and insurance industries. I handle the marketing strategy and campaigns for the U.S with a focus on analytics and customer intelligence. My passion is digital marketing, advertising and finding creative ways to help sales drive revenue. I have almost 20 years of B2B marketing and communications experience working in the high tech industry.
Follow me on Twitter @fecramsey or connect via LinkedIn at www.linkedin.com/in/feliciaramsey
Banking segmentation and the Super Bowl