A new report from the CMO Council details the impacts of marketing technology, with a focus on integrated technology strategies. The two most important concepts in the report are easily found highlighted in its title: Quantify how well you unify. First, some results from the study that jumped out at […]
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The Intelligence Quarterly magazine is published four times a year under the direction of Executive Vice President Mikael Hagstrom. Here, you can read Hagstrom's take on current and past themes covered in the magazine.
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