2Q 2015 Intelligence Quarterly: Digital marketing in the modern era

How well do you truly know your customers? Maybe you can identify them on multiple channels, and you know how to cross-sell products in various situations. But do you know your customers better than your competitors do? And do you know them well enough to keep their data safe? Truly […]

Post a Comment

Q1 2015 Intelligence Quarterly: Doing good with data

There is widespread evidence that big data analytics helps achieve short- and long-term development goals around the world. Poverty, disease, hunger, illiteracy and many other global development challenges all benefit when analytics are applied. In this blog post, I’ll address not only how to use data for good causes, but […]

Post a Comment

Q4 2014 Intelligence Quarterly: Global citizenship and the role of technology

Businesses taking action to expand and enrich their social responsibilities. Public sector agencies improving the lives of citizens. These are some of the stories I hear from customers and colleagues around the world that inspire me. And these are the stories I wish to share with you in the latest […]

Post a Comment

Q3 2014 Intelligence Quarterly: Accelerate innovation with big data analytics

Since I started publishing this journal of case studies several years ago, I’ve always written about the transformative impact of big data analytics. I’ve been sharing best practices and industry insights, but I’m now often asked, how? How can organizations transform for tomorrow while still focusing on success today? How […]

Post a Comment

Q2 2014 Intelligence Quarterly: Big data and the power of prediction

Business leaders have always made predictions about the future of their organizations. The difference today is that our predictions no longer have to be based on gut feel and inexact analyses of the past. With big data and predictive analytics, we have the ability to leverage collective knowledge and larger […]

Post a Comment

Q1 2014 Intelligence Quarterly: Set your data free for the big data world

Have you been keeping up with the total amount of data being generated over the last few years? We’re moving from petabytes and exabytes to zetabytes and yottabytes faster than anyone ever imagined. And most of our systems were designed for a terabyte world. Eighty percent of the world’s data […]

Post a Comment

Q4 2013 Intelligence Quarterly: It’s a big data world

Smart organizations have been analyzing data for years to increase profits and improve customer or citizen experiences. In the “big data” era, however, the most analytical organizations are moving beyond process improvements to find new levels of value in their data assets. They are anticipating needs. They are creating new […]

Post a Comment

Q3 2013 Intelligence Quarterly: Marketing in an always on world

Roadside billboards that advertise local restaurants. Incessant commercial breaks for new hybrid vehicles during your favorite primetime shows. The merry jingle of the ice cream truck approaching from down the block. What do these things have in common? They are classic examples of intrusion-based marketing. They intrude on your daily […]

Post a Comment

Q2 2013 Intelligence Quarterly: Bring big data to life with visual analytics

We are shifting from a world in which we think we know into a world in which we know and we can prove it. This paradigm shift was made possible by our newest and most important asset class – data. Consider that 90 percent of the world’s data has been […]

Post a Comment

Q1 2013 Intelligence Quarterly: Big analytics brings big opportunities

Our world is changing at an unprecedented pace. Just look at the accelerated level of complexity surrounding the social, political, financial and environmental issues we are all faced with today. Daunting, perhaps, but with that comes the digital era that will turn these challenges into bright new opportunities. Welcome to […]

Post a Comment