Should CMOs be blogging?

I’ve yet to earn my place on this list of Top CMOs who Twitter, but I was proud to be mentioned recently in John Ellet’s post, 5 Good CMO blogs. I admitted in the comments there that it took me awhile to embrace social media, but I’m glad I made […]

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I guess blogging isn’t a waste of my time, after all.

I’d like to thank everyone who commented on my last post, “Is blogging a waste of my time?” I really appreciate the responses. It wasn’t just a ploy to get comments. I really am trying to figure out if this is worthwhile, and your comments helped my thinking. First of […]

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Is blogging a waste of my time?

I started this blog about four months ago. It’s been both energizing and vexing. It’s energizing because I like the mental break that I get from putting things on hold and thinking in a different way about what I’m doing and what SAS is doing. It’s vexing because it takes […]

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