This week's SAS tip is from Randy Collica and his book Customer Segmentation and Clustering Using SAS Enterprise Miner, Second Edition. Randy, a Senior Solutions Architect for SAS, is extremely knowledgeable. His current interests include clustering and ensemble models, knowledge and data engineering, missing data and imputation, and text mining techniques for
Tag: Customer segmentation and clustering using SAS Enterprise Miner
SAS author's tip: Profiling of customers and prospects
SAS author's tip: Using text mining in CRM Applications
This week's SAS author's tip comes from Randy Collica and his new book Customer Segmentation and Clustering Using SAS Enterprise Miner, Second Edition. Randy, a Senior Solutions Architect for SAS, is extremely knowledgeable and approachable. In his new book, Randy uses SAS Enterprise Miner and the most commonly available techniques for customer
New edition! Customer Segmentation and Clustering Using SAS Enterprise Miner
Yes, it’s a holiday week, which means Thanksgiving-related posts and people telling you what they’re thankful for. You know it, you love it. So here’s my shot: I’m thankful for new editions. That’s right—second editions, third editions—if it’s new and updated, I’m all for it. Go with me on this….