SAS Press editor-in-chief on running and writing

Julie Platt
Julie Platt|July 7, 2011

I just celebrated my 5th anniversary of starting to run. I would have said that I just celebrated my 5th anniversary of being a runner, but I’m not sure I qualify as a “runner,” yet. I do run and I participate in a few races here and there, mostly for [...]

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5 Places to Hang Out with SAS Authors

Shelly Goodin
Shelly Goodin|April 25, 2011

They’re smart, technically savvy, and accessible. Yes, I am biased but SAS Press authors are a uniquely gifted brain trust for SAS and JMP users. Besides getting to know them from their white papers, books, or author pages—you can interact with them in a variety of places. Here’s a quick [...]

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5 Ways to Join SAS Authors on sasCommunity.org!

Lainie Hoverstad
Lainie Hoverstad|March 16, 2011

Did you know that several major contributors on the collaborative online community for SAS® users worldwide are SAS Press authors? In fact, sasCommunity.org, created by SAS users for SAS users, includes authors Art Carpenter, Don Henderson, Kirk Lafler, Michael Raithel, Howard Schreier and Charlie Shipp on the current advisory board. [...]

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Every day Gerhard Svolba writes the book

Shelly Goodin
Shelly Goodin|March 4, 2011

Gerhard Svolba, author of Data Preparation for Analytics Using SAS, is working on his second book for SAS Press and this time around he’s also writing about his experience—writing the book. I’m really enjoying his weekly blog The Creation of the Book: Data Quality for Analytics. Gerhard, who resides in [...]

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Social media and retail superstars Lori Schafer and Bernie Brennan

Stacey Hamilton
Stacey Hamilton|February 23, 2011

Last year I had the pleasure of working with SAS Executive Advisor for Retail Lori Schafer and retail veteran and former Montgomery Ward CEO Bernie Brennan on their new book, Branded! How Retailers Engage Consumers with Social Media and Mobility. The book presents eight case studies of retailers that are [...]

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Reading the log: SAS is telling you something

Chris Hemedinger
Chris Hemedinger|February 21, 2011

Contributed by Chris Hemedinger, coauthor of SAS for Dummies, Second Edition, the genius behind The SAS Dummy blog, and the moderator of the SAS Enterprise Guide discussion forum. The SAS log is your source for information if you want to know the following: What SAS did while running your program [...]

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Facing Down Your Demons

Toby Dunn|January 27, 2011

I have to confess that I hate writing. Well, maybe I don’t hate writing per se, but rather my grammar usage is less than up to par. I tend to misspell words so often that it’s a wonder I haven’t broken a few spell checkers by now. Why have I [...]

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Putting the “Zap” into Zocial Media

Shelly Goodin
Shelly Goodin|December 2, 2010

Contributed by Bernie Brennan and Lori Schafer Can you name a retailer that opens up its offices to the public for daily tours—and makes them entertaining, energizing, and just plain fun? We can. This same retailer prides itself on its ten core values, including creating “fun and a little weirdness.” [...]

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A Tale of Teacher Turned Writer

John Bailer|November 17, 2010

It has been a blast to teach my Statistical Programming class this Fall. I got to use my book, Statistical Programming in SAS! This book evolved over many years in response to the development of a class proposed in response to an external program review that noted a gap in [...]

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Branded! Winning Retailers in the New Digital World

Judi Rourke|November 11, 2010

Contributed by Bernie Brennan and Lori Schafer Everywhere you look, people are using social media to share their views about brands, often from their mobile devices, in a store aisle, or while “checking in” at a location with an app like Foursquare. We now live in a new world of [...]

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