Keeping up with the Channel – 3 new ways to help you grow

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We’re making some exciting changes at SAS to continue the high growth of our channel business around the globe. Here are three things you should know that can help you grow as a SAS reseller:

1. New products for resell

In addition to all the new SAS Viya products that SAS partners can resell today, we are adding SAS cloud offerings to the resell program in 2018. These include SAS CI360 Discover and SAS CI360 Engage, as well as SAS Cloud Office Analytics and SAS Cloud Enterprise Miner. These cloud offerings will have a different discount policy, which will be provided in the SAS Reseller Policies and Procedures document found on PartnerNet.  With all the SAS products available for resell, we removed the reseller price list from PartnerNet as it only represented a portion of what is available.   Please contact your SAS partner manager for pricing and quotes.

2. New sales training content

One of the most important elements of a successful channel partner is having a sales team that can clearly articulate and demonstrate the SAS value proposition to customers. We are working on providing a lot more sales training and content in 2018. Just released is a new e-learning sales track, Fine Tuning the Tools of the Trade, that is now available in the SAS Virtual Learning Environment (VLE).  This is a great course for people on your team who are new to sales as well as experienced sales reps who are looking to polish their skills. You can access the VLE, where you will also find valuable Viya and CI360 product training, via PartnerNet.

3. New business planning tool

Having a documented plan with clear goals and actions required to achieve those goals is an essential element to any successful business. Creating that plan, tracking performance to the plan, and holding yourself and SAS accountable to achieving the goals just became easier with the launch of our Partner Performance Scorecard.   Your Channel Account Manager is being trained on the use of this new tool and will be using it to develop business plans with our strategic resellers over the coming months.

We are in the thick of 2018 planning and have more exciting changes coming that will help you grow your business as a SAS channel partner. Stay tuned for more updates!

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About Author

Rob Spee

Global Channels Director at SAS

Rob is a channel executive for SAS, entrepreneur, and outdoor enthusiast. With expertise in helping innovative IT companies develop and execute global channel sales & marketing strategies that accelerate growth and open new routes to market through channel partners and alliances, Rob has built and led channel programs and teams as a software vendor, reseller, and distributor. He has held a variety of domestic and international channel roles including sales leader, marketing executive, and general manager for well-know firms like BMC Software and Arrow ECS as well as startups and high-growth pre and post-IPO companies. Outside the office, Rob enjoys his other passions like cycling, skiing, sailing, hiking, reading, traveling, volunteering, and spending time with his family.

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