Tag: Welcome

Customer Intelligence
0
Welcome, Alison Bolen

I'm really pleased and excited that my friend and colleague Alison Bolen is becoming a contributor to this blog. Alison has been one of the most dedicated, vocal and tireless advocates of the value of social media to SAS, even before I started working here. A lot of the progress

Customer Intelligence
0
I am not an expert

"Marketing is a discipline in a period of great change of which it is still evolving." That was the opening sentence of a cover letter I received a decade or so ago when I was hiring a marketing communications coordinator at a previous company. Despite managing the difficult rhetorical feat