Predictions made by the Oracle of Delphi: Run this marketing campaign, and you will see surprising sales results!
Tag: analytical marketing
Marketing has changed tremendously in the last few years, both organizationally, as a function, and the types of activity involved. Peter Hinssen, in The Network Always Wins, suggested that marketing is now a matter of influencing the network of information that has the customer at its heart. This means, in
The General Data Protection Regulation (GDPR): be prepared to review your marketing. Once they have given their consent, consumers’ expectations are likely to rise! The most up-to-date followers of the news will have noticed that GDPR legislation will be on us in little over a year. This will oblige companies