Getting answers with econometrics


Someone once boiled down econometrics for me by explaining -- it’s all about answering the “why.”

It’s especially important for companies wanting to know the answers to important questions like…

  • Why are customers buying this product?
  • Why are customers not buying my product?

If you’re ready to start investigating the “why” in your business, watch this video with Dr. Oral Capps.

His Business Knowledge Series (BKS) course, Introduction to Applied Econometrics can help you get started.


Capps can also take you to the next level of econometrics with his sequel, Advanced Topics in Applied Econometrics.

Here’s another Q&A on what you might get out of attending his advanced course:



About Author

Maggie Miller

Education and Training

+ Maggie Miller was formerly a communications specialist at SAS. You'll likely find her writing blogs, shooting videos and sharing it all on social media. She has nearly ten years of journalism experience that she brings to her writing to help you learn and grow with SAS. Follow on Twitter @maggiemiller0

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