The big data tidal wave at Predictive Analytics World


Bill Franks knows a thing or two about big data. As Chief Analytics Officer at Teradata, Franks works to help determine the right strategies and positioning for his company in the advanced analytics space.

Bill Franks prepares for his SAS interview with Anna Brown.

Franks has taken his knowledge and written a book that answers questions such as: What is big data and why is it important? What are some of the types of big data and how can they be used to drive new, innovative analytics? What tools and technologies are required to tame big data? How do analytic processes and methods need to change? What people are required? How can an organization set itself up for successful analytic innovation?

While at Predictive Analytics World this week, Franks participated in a short video interview about big data and his upcoming book, Taming the Big Data Tidal Wave: Finding Opportunities in Huge Data Streams with Advanced Analytics. He explains how this book can help organizations create and evolve a world-class advanced analytics ecosystem in today's big data environment. Stay tuned for a future post featuring this new video.

In the meantime, you can pre-order the book - which will be available in April 2012.


About Author

Shelley Sessoms

Online Community Manager

Shelley Sessoms is an online community manager on the Digital Experience team at SAS. She also curates the SAS Learning Report newsletter and contributes to the SAS Users blog. During her 17 years at SAS, she has written numerous customer-facing communications, as well as helped close to 100 employees and customers become authors through the SAS Press program.

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