The average executive at the average company has probably never seen the words “imagination” and “analytics” juxtaposed in the same sentence. There was nothing average about the thirty plus high-impact and high-intellect executives who convened for the Atlanta Power Series. This group demonstrated that there is nothing average about the
In the last year, SAS CEO Jim Goodnight and a group of R&D, Education, Sales and Marketing executives visited several universities that are in the early stages of adopting analytics within their business programs. To that effort, Goodnight addressed faculty and students at Indiana University's Kelley School of Business on
Not long ago, one of my colleagues wrote a blog post entitled, How to wake up dormant customers, which discusses the challenges in being customer centric – where you want to treat all customers well, and your best customers better. It made me think about the key tenet of Six Sigma
“Wise Enterprise: Best Practices for Managing Predictive Analytics” was the title, and the assignment to the panel at the recent Predictive Analytics World conference in New York was to share “poignant moments of failure.” Wayne Thompson from SAS began, going back ten years to describe a network intrusion project. He
Customer segmentation is one of these topics that are defined in a multitude of different ways. And while all these definitions may be in some way correct, they tell more about the person‘s understanding of the subject than of the subject itself! The question is whether segmentation is a business application,
When discussing fraud and abuse, it often (very often) becomes a philosophical discussion of whether aberrant activities are fraudulent or abusive. The quick difference being that fraudulent is intentional and abuse is not. The distinction quickly becomes an issue of legal and illegal as opposed to right and wrong. What
If you are feeling out of sorts, a bit down and out, and want to take it all the way to full-blown depression, have I got a book recommendation for you: “Normal Accidents”, by Charles Perrow (1984). Perrow’s premise is that we have designed certain systems, nuclear reactors being his primary
After enduring 18 months in a punishing economy, grocers have emerged in better shape than most retail segments according to the Fifth Annual Supermarket Benchmark Study from RIS News and IDC Retail Insights. Still, there are no expectations of returning to business as usual, and technology is a key linchpin
In mid-October, at BAI Retail Delivery in Chicago, I went to one of the most widely attended sessions of the conference. It was a Q&A style interview of Randi Zuckerberg by Ron Insana, Senior Analyst, CNBC. Zuckerberg is the former Head of Marketing at Facebook and Founder and CEO of R
Today SAS employees are celebrating the news announced last evening by the Great Place to Work Institute. SAS is ranked No. 2 on the World’s Best Multinational Workplaces list! "This list recognizes global companies that have demonstrated a truly serious commitment to creating workplaces that foster trust, pride and camaraderie
